New York Islanders
adj. [ Relentless ]
adj. [ Relentless ]
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The Islanders tapped us to fire up the fanbase, move season tickets, and keep the barn loud. From Montauk to Manhattan, we had to win over diehards and newcomers alike.
3rd Jersey Design
Designing the Isles’ 2018–19 third jersey, worn proudly all season.
Digging through archives, standing shoulder-to-shoulder with fans, and soaking up the spirit of Long Island, the campaign evolved across the season, capturing Isles pride from the first puck to the final horn.
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The third jersey worn during the Flames vs Isles game.
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“Adjective & Co get it. Many studios and agencies like to say, “We are an extension of your brand's needs,” but these guys are the real deal! From brainstorming sessions that felt more like a hangout to hyper-collaborative working sessions. Their adept ability to translate concepts into visually striking designs showcased a level of professionalism that was a great experience. No stress, just pure creative vibes flowing through every project. Working with them was a total game-changer!”
Nick Sultana
Creative Director
Islanders
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50th Anniversary Brand Identity
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For the New York Islanders 50th season, we didn’t just design an identity, we lived it.
Digging through archives, standing shoulder-to-shoulder with fans, and soaking up the spirit of Long Island, the campaign evolved across the season, capturing Isles pride from the first puck to the final horn.
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Designing the 50th anniversary limited edition booklet for superfans.
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